We’re excited to work with you!

Welcome to Your Onboarding Hub

Let’s make your Instagram work for your business.

Congratulations! You’ve made a great choice to partner with Illume Digital Studio. We can’t wait to help you turn your Instagram presence into a lead-generating, brand-building tool that actually reflects your talent.

Before we jump into content creation, we want to get to know your brand: how you work, who your dream clients are, and what makes your business stand out. That’s what this short questionnaire is all about.

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Why this matters?

This isn’t just a form. It’s the foundation for everything we create together. The more we understand your style, voice, and goals, the better we can craft content that feels like you and attracts the right clients.

What happens next?

Once you complete this form, we’ll review your responses in detail and walk through everything together on your kickoff call. That’s where we’ll:

  • Clarify your goals
  • Finalize your visual direction and brand voice
  • Plan your first content batch
  • And make sure the tech setup is seamless

Time commitment

This should take about 20-30 minutes, and you can skip anything you’re unsure about. We’ll cover the rest together.

Before Your Kickoff Call…

We kindly ask that you complete this onboarding form before our scheduled kickoff call. It gives us the insight we need to come prepared with ideas, strategy suggestions, and the right questions to make the most of our time together.

If something feels unclear or you’re unsure how to answer a section, no problem, just do your best! We’ll review everything with you on the call.

Let's Get Started

General Information

Directions: Before we dive into the rest of the questionnaire, we just want to confirm your information. This helps us match your responses to the correct business and Instagram account especially if we’ve received multiple inquiries or accounts with similar names.

Define Your Target Audience

Directions: Understanding who you truly want to work with helps us create content that speaks directly to them. Think about the clients you’ve enjoyed working with most and who you’d love more of. Be as specific as you can. This helps us tailor your visuals and captions to attract the right followers.

Define Your Visual Identity

Directions: This section is all about how your brand looks. From the colors and fonts you use to the kind of content you like to share, this gives us the visual cues we need to make your feed feel cohesive, polished, and unmistakably you.

Shape Your Brand Voice & Personality

Directions: This section helps us write captions and content that sound like you. Whether you’re calm and confident, or fun and bold, your voice helps attract the right audience. Just answer naturally. There are no wrong answers here.

Clarify Your Value

Directions: This section helps us understand what sets you apart as a designer: your unique approach, philosophy, or process. The more clearly we can communicate your value, the more your content will resonate with the right people and attract clients who are a great fit for your services.

If you’d like help writing your value proposition, try this formula:
I help [ideal audience] create [type of spaces/outcomes] by combining [core strengths or design philosophy] with [what makes your process or results unique], so they can [emotional/functional benefit].

Organize Your Content Library

Directions: This section is here to help you take inventory. You don’t need to upload anything yet. We’ll send a shared Google Drive folder after our kickoff meeting.

For now, just review the list below and check off the types of content you already have or would like to gather. This helps us plan content that highlights your brand in the best way possible.

After our kickoff call, we’ll send you a personalized Google Drive folder where you can upload your files at your own pace.

Instagram Connection Info

Directions: To manage and schedule your Instagram content, we’ll eventually need to connect your account through a tool called Meta Business Suite (which is just Instagram’s backend via Facebook). This helps us publish posts and monitor performance on your behalf.

You don’t need to do anything now. This is just to help us understand where things stand. If you’re not sure about any of these, no worries. We’ll walk you through it during onboarding. If you don’t have this set up yet, we will create it for you!

Don’t worry if any of this feels confusing. We’ll take care of setup with you step-by-step during onboarding.
We’ll only use your details to follow up on your inquiry. By submitting this form, you consent to receive SMS, phone, and email updates about our services, with the option to opt-out anytime.

Want a Clearer Path to Instagram Growth?

This isn’t a generic audit. It’s a handcrafted strategy built by our content team, specifically for design studios who are ready to grow with clarity, consistency, and confidence.

We’ll show you what’s working, what’s not, and exactly how to strengthen your presence, without adding more to your plate.

By submitting this form, you consent to receive email updates about our services, with the option to opt-out anytime.

To maintain the quality and depth of each strategy, we only create a select number each month. If we’re unable to fulfill your request due to fit or capacity, we’ll let you know and prioritize you for the next available spot.

Excited? Us Too. Let’s Make Sure It’s a Match.

This offer is hands-on and intentionally limited—so we can give each designer the attention they deserve.

If this feels like something you’d love support with, just fill out this quick form. We’ll personally review every response and follow up—no ghosting, ever.

We’ll only use your details to follow up on your inquiry. By submitting this form, you consent to receive SMS, phone, and email updates about our services, with the option to opt-out anytime.

Get In Touch

Have questions? Let’s schedule your free consultation!
We’d love to learn more about your business. Share your goals, and let’s explore how we can help bring them to life.

We’ll only use your details to follow up on your inquiry. By submitting this form, you consent to receive SMS, phone, and email updates about our services, with the option to opt-out anytime.

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